External Event - 3rd Apr 2018
We make up our minds about others after seeing their faces for a fraction of a second—and these snap judgments predict all kinds of important decisions.
For example, politicians who simply look more competent are more likely to win elections. Yet the character judgments we make from faces are as inaccurate as they are irresistible; in most situations, we would guess more accurately if we ignored faces. So why do we put so much stock in these widely shared impressions? What is their purpose if they are completely unreliable?
Alexander Todorov, one of the world's leading researchers on the subject, answers these questions as he tells the story of the modern science of first impressions.
This event takes place 3rd April 2018 at the The Royal Institution of Great Britain, London from 7pm to 8.30pm.
The doors will open at approximately 6.30pm, with a prompt start at 7.00pm. There will be time for questions after the talk.
For more information and to book tickets please visit http://www.rigb.org/whats-on/events-2018/april/public-face-value
